Making Meaningful Research, Making Research Meaningful
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The results of research can take on many forms, and it is our job to effectively communicate these outcomes to a number of different stakeholders. We can never predict what we may uncover in the course of data gathering, but we can identify and set expectations as to what form these insights will be most meaningful for our stakeholders. Knowing these expectations will not only help us better communicate the results of research, but can also help us better design our research approach.
In this interactive workshop, Zarla Ludin, a Senior Researcher at Essential, and attendees will conduct an ethnographic research approach to demonstrate a framework of sensible research outcomes. Attendees will not only participate in a morning of data gathering in context, but they will actively participate in real-time analysis of that data.
Lunch will be provided with this workshop.
Bio: Zarla Ludin
Zarla is a Senior Researcher at Essential in Boston, MA. She is an anthropologist passionate about bridging the gap between people’s needs and opportunity definition Zarla is experienced in recognizing usage implications from behavior patterns, and translating what she sees and hears into meaningful outcomes for product development strategy and rationale. Prior to Essential, Zarla was at Autodesk and Bentley’s Design and Usability Center. She is currently a board member for UXPA Boston, and is a member of the American Anthropological Association, and the National Association for the Practice of Anthropology. She received her M.S. in Human Factors in Information Design from Bentley University and has a B.A. in Biological Anthropology from the University of Colorado at Boulder.