Please join us for our monthly meeting at Boston Interactive.
Data + Design Go Together
Like Peanut Butter & Jelly
A 2015 PwC survey of 1,300 CEOs in 77 countries, ranked data mining and analytics as the second most important digital technology and organizational capability. What does this mean for designers? How can designers be “data literate?” Designers who understand data will be the designers who make a bigger impact with their work. Design solves problems, we know this well. Data helps inform the choices you make to solve those problems. Taking this a step further into product and experience design, this talk higlights how data can be used to help make design choices that produce better experiences for our users. We’ll present an approach to follow along with examples in the field to draw inspiration for your work.
C. Todd Lombardo has been doodling, tinkering, and designing since he was a kid. Originally trained as a scientist, he’s been a scientist, engineer, product manager, designer, and even professor. He is currently the Head of Product & Experience at Workbar, a leading co-working space in the Boston area. He also serves on the adjunct faculty at IE Business School in Madrid, as well as Maryland Institute College of Art (MICA). He is a published O’Reilly Media author with two titles: Design Sprint (2015) and Product Roadmaps Relaunched (2017).
- 6:30 – 7 PM – Networking and Refreshments (food will be served)
- 7 – 7:15 PM – Introductions
- 7:15 – 8:15 PM – Presentation
- 8:15 PM – Q&A
Thank you to our generous sponsor Boston Interactive!
Boston Interactive is a digital marketing agency that combines custom online strategies with emerging technologies. Since 1999, Boston Interactive has collaborated with more than 300 clients ranging from mid-sized organizations to Fortune 500 corporations.
Parking and Directions
Free on-site parking. Please stop and provide your license plate details to the parking attendant when entering the lot. Let them know you are a guest of Boston Interactive.
FROM INSIDE SCHRAFFT’S
From the lobby, use the stairs or the
elevator to get to the second floor.
Face the balcony of the lobby, turn
right and you’ll see our main entrance.
Take the Orange Line to Sullivan Square. It’s a 10 minute walk to the Schrafft’s City Center, or feel free to use the free Schrafft’s shuttle service.
FROM THE SOUTH
Take I-93 North toward Boston to Exit 28 Sullivan Square/Charlestown. Turn right onto Cambridge Street and then turn slight right onto Maffa Way. Enter traffic circle (rotary) and take the second exit onto Main Street. Schrafft’s City Center will be on the left which is 529 Main Street.
FROM THE NORTH
Take I-93 South to exit 28 toward Sullivan Square/Charlestown. Merge on to Mystic Avenue. Take the I-93 South ramp towards Boston/Sullivan Square Charlestown. Merge onto Broadway. Broadway becomes Maffa Way. Enter traffic circle (rotary) and take the second exit on to Main Street. Schrafft’s City Center will be on your left which is 529 Main Street.
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Code of Conduct